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The workshop

One evening. One live hour. A real business by the end.

The Launch Lab is a free, live online workshop built for people who have been "about to start" for too long. No pre-recorded funnel, no 90-minute pitch — just the four decisions that actually get you open for business, walked through with you in real time.

Thu, Nov 12Live online
7:00 pm ET4:00 pm PT
60 minutesReplay included
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Who it's for

If any of these sound like you, you're in the right room.

01

You have the idea, not the paperwork

You know what you want to sell — you just freeze at "LLC or sole prop?" and the pile of filings behind it.

02

You're mixing business and personal money

No separate account, no system, and tax season feels like a threat. We fix the setup in minutes.

03

You're guessing at your prices

You undercharge because you're scared to lose the sale. You'll leave with a number you can defend.

04

You've never asked for the first sale

The hardest message to send is the first one. We hand you the exact words that start real conversations.

Founder working on a laptop in a bright room
How the hour runs

Live, interactive, and built to move.

  • •Nothing pre-recorded. Marcus runs it live and answers your questions as they come up.
  • •Work alongside us. Have your idea and a notepad ready — you'll make real decisions on the call.
  • •Small enough to be heard. Seats are capped so the Q&A stays useful, not a wall of chat.
  • •Replay for 30 days. Can't make it live? Sign up anyway and we'll send the recording.

Your business starts Thursday night.

Free, live, 60 minutes. Replay included for everyone who signs up.

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